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13 Feb 2013

Full-Time Marketing Manager

Zynga – Posted by WPWebs Team Wing, North Dakota, United States

Job Description

The Marketing team at Zynga is looking for an experienced Online Marketing Manager to support a number of different Zynga games. This position reports to the Director of Acquisition Marketing but will partner closely with the game studios, retention/email marketing, creative, brand marketing, strategy and the rest of the online marketing team.

Responsibilities:

Day-to-day management of online marketing budget to support the customer acquisition, retention or reactivation goals of social games in the Zynga portfolio
Experience planning performance-based online media buying (CPM, CPC, CPA)
Work with Game Studios and Creative team to develop and execute marketing programs across a broad portfolio of channels, including SEM, SEO, Display, Affiliates, Viral, Email, Retention, Mobile, etc.
Ongoing testing and optimization of new channels, creative and programs with a focus on profitability
Regularly communicate results and performance to games, peers and executives

How to Apply

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Job Categories: Marketing. Job Types: Full-Time. Salaries: Less than 20,000.

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